Google Ads Integration - Web SDK

For integrating with Google Ads, we recommend using the direct method with Web SDK instead of the redirect method. Utilize the advertiser's link in the tracking template field within Google Ads to seamlessly track conversions in Offer18 with Web SDK. This approach enhances accuracy and efficiency in monitoring your ad performance.

Create Campaign

1. Create Offer Using Advertiser's Link in Offer18

2. Fetch Affiliate Tracking URL or Impression URL and remove the Affiliate ID (&a=0000)

Example Tracking URL : https://example.o18.link/c?o=0000000&m=0000
Example Impression URL : https://example.o18.link/i?o=0000000&m=0000

3. Use this URL in Web SDK

Create Campaign at Google Ads

1. Sign in to Google Ads Account

2. Click on "+ NEW CAMPAIGN" to create a new campaign

3. Select Campaign Objective Like - Sales, Leads, Website traffic, etc.

4. Define Campaign Name, Targeting, and budget

5. Define ad groups and keywords

6. Create ads » Ad URL Options

7. Place Advertiser URL in "Tracking Template"

Modify Advertiser URL Before Adding in Tracking Template

You should include the Affiliate ID as a query parameter in the advertiser's URL. The parameter key used here will be used in the Web SDK to retrieve the Affiliate ID.

Example Advertiser URL

https://example.com?<YOUR-PARAMETER-KEY>=00000

8. Add URL Suffix (If any)

9. Go to "Save ad"

Learn more about creating a campaign at Google Ads

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Advertiser Side Integration

When setting up the integration on the advertiser's side, configure WebSDK using the data Tracking link.

To start tracking with Offer18's web SDK, one needs to add a script tag in the website.

Placement : Header (All Pages)

<script src="https://web-resources.offer18.net/sdk/web/WebSDK.js"></script>

Track Clicks

To track clicks using the SDK, add the following code to your script.

Placement : Header (All Pages)

<script>
    window.Offer18WebSDK.trackClick({
        trackingURL: '<YOUR-TRACKING-LINK>',
        keymapping: ['a:<YOUR-PARAMETER-KEY>']
    });
</script>

Object Configuration - window.Offer18WebSDK.trackclick()

1. trackingURL (Mandatory) : Replace <YOUR-TRACKING-LINK> with the Tracking URL without Affiliate ID

2. keymapping : Replace <YOUR-PARAMETER-KEY> with the parameter key which was used in Google Ads to pass Affiliate ID

Track Impressions

To track Impression using the SDK, add the following code to your script.

Placement : Header (All Pages)

<script>
    window.Offer18WebSDK.trackClick({
        impressionURL: '<YOUR-IMPRESSION-LINK>',
        keymapping: ['a:<YOUR-PARAMETER-KEY>']
    });
</script>

Object Configuration - window.Offer18WebSDK.trackclick()

1. impressionURL (Mandatory) : Replace <YOUR-TRACKING-LINK> with the Impression URL without Affiliate ID

2. keymapping : Replace <YOUR-PARAMETER-KEY> with the parameter key which was used in Google Ads to pass Affiliate ID

Track Conversions

Advertiser must add the following code snippet into all landing pages except Order confirmation / Order Success (Thank you) page.

Placement : Thank you Page/Order Success Page (One Page)

<script>
    window.Offer18WebSDK.trackConversion({
        domain: '',
        accountId: '',
        offerId: '',
        coupon:'',
        postbackType: '', // 'iframe' or 'pixel'
        isGlobalPixel: false, // true or false
        allowMultiConversion: false, // true or false
        conversionData: {
            event: '', // Event Name (Please specify the event)
            payout: '', // Payout Amount (Please specify the payout amount)
            sale: '', // Sale Amount (Please specify the sale amount)
            currency: '',
            adv_sub1: '',
            adv_sub2: '',
            adv_sub3: '',
            adv_sub4: '',
            adv_sub5: '',
        }
    })
</script>

Click the link below to know more about Offer18's Web SDK

pageWeb SDK